Effective persuasion often requires more than one piece of evidence to win over a client.
How do you do this easily?
AI has made it far easier to create content to provide evidence via social media posts, your website, and reviews
But, how do you connect this content fast and easily? Especially when you cannot alter your website each time?
What should that content be? To provide the most compelling argument to persuade that client? By segment.
What do you do when you do not have all your content ready yet, but still wish to proceed? Can you act now but plan ahead?
How do you share that content easily? With just one link. So you target a unique segment persuasively, quickly, and easily.
Build a Life-Thread to quickly craft and share persuasive stories, for different client segments, without changing your website
Create Service and Product storylines
Make a case to a specific client segment for buying your services or products. This would involve segment-relevant value-building and trust-building content
Tell a story that is most persuasive
Tell a story that builds the credibility of your product, service or idea. For instance, how it was crafted. Communities or people involved in the process. The quality of inputs
Show experiences you can provide
Talk about a memorable, customized experience that formed part of a service. This may also be an experience that accompanies your product
Show a life history for proof and context
Reassure clients by showing the value chain involved in sourcing your products and services. This may be to prove quality or to display ethical sourcing practices
Show what you do
Talk about what makes you valuable and unique. Appeal to different segments
Be relevant to client needs
Let your clients talk about how you assisted them. Show proof of happy clients
Be contactable and build your brand in case clients are not ready to buy now
Target different pain points
Talk about the different services you could deliver
Build trust to lower risk
Show proof of your work and provide evidence of happy clients
Start building relationships
Build brand value and become more accessible to prospects
No need to change your website
Build and share your first LIfe-Thread within an hour
Show your Life-Thread at any of these locations
Share your story by connecting up to 30 pieces of online digital content with just 1 link
Craft stories showing where and how your business adds value in relevant and unique ways
Build trust relevant to each specific segment to make it faster to get the first sale
Show why you are unique in ways that are different and matter to each segment
Show the steps in your value chain to demonstrate your authenticity and justify your pricing
Easily create different stories relevant to different client segments
Tailor your message to the specific needs and interests of different audiences when you do not wish to make changes to your website
No website? No problem. Connect to social media, videos, testimonials, reviews, and contact details
Our algorithm instantly links your business needs to communication priorities by accessing over 1,200 strategies
Get started fast with a checklist you can customize for your needs. Have your first Life-Thread ready to share within 1 hour
Match your communication priorities from the Needs Analysis algorithm with ideal headings to use in your Life-Thread
Identify your business’ strengths. Link each strength to client needs and specific products or services you offer as a solution
Save a list of your social media post links, website article links, review links, and other useful links with a variety of useful tags
Improve your Life-Threads over time
Have a space where you can align each client segment’s needs with solutions your business is able to offer
Keep improving as you develop new content. Add to your Life-Thread or make changes in seconds when you wish to do so
Get ideas on pain points and opportunities to use as communication opportunities for your clients
Create a list of Services and Products for identifying needs or solutions your business can address
Create a list of current or prospective client Segments that can be addressed by different Life-Threads
Create a list of Emotions so you can associate your content with the emotions you wish to create for readers
Map the road ahead even if the content does not exist yet
You may have an idea of the issues to cover, but do not have the content yet.
Start with the content you have, but include topics to cover, even if the content must be created.
Activate the topic when your content becomes available.
So you can start fast, but keep improving continuously.
Have the ability to shape your story as you add more detail over time
So you are not waiting for your content to be perfect before you start.
So you can start to influence clients, but still keep improving.
After all, who has all their content ready before they begin?
Find new ways to show value and build trust, especially for a newer business.
Be unique in ways your competitors may not have considered
Justify your price by highlighting relevant value.
Target clients by relevant value segments.
Build trust by addressing relevant concerns.
Highlight information most relevant to clients to grow their perceptions of your trustworthiness.
HOW YOU CAN BENEFIT FROM IT
If you have some persuasive content stored digitally, you can start the process.
Create up to 10 Life-Threads, each with 30 links, where clients can access all they need to know about your business.
Save time by connecting to your existing web content, such as:
Use these to create a Life-Thread to lead your clients down. To get your message across.
Map out your vision for what you want to say to clients, and make it happen.
Access our DIY tools to overcome your inertia of starting.
Terms: Payable monthly via a subscription. This subscription can be canceled at any time before the next month is billed.