• value-based pricing

    The Value Story Builder

     $69.99

    What this tool does

    Helps you build perceived value into your brand so you don’t have to keep accepting lower prices.

    How you can benefit from it

    • Provides a researched list of thirty-three issues people care about that you can use as value-based pricing opportunities.
    • Helps you think about what really matters to your clients. Then links your value-based pricing solutions to the emotional benefits you wish to associate with your brand.
    • Develop value-based pricing messages using a structured approach inspired by brand persuasion specialists.
    • Helps link each of your value-based pricing ideas to one or more client segments.
    • Provides an easy way to develop your value-based messaging ideas and review them as you put all the bits together.

  • The Value Story Builder – 30 day access renewal

     $39.99

    NEED ACCESS TO THE VALUE STORY BUILDER FOR AN ADDITIONAL 30 DAYS?

    • Been working on The Value Story Builder but run out of time?
    • This access can be used to access The Value Story Builder service in your account for an additional 30 days.

  • Your prepaid coupon for The Value Story Builder

     $69.99

    Need to purchase one or more credits to use The Value Story Builder?

    • Save time when going through the purchase process in the future by simply using existing credit on the coupon.
    • You may purchase as many credits as you like, and each will be sent to you as a separate coupon.
    • Forward this to a friend or colleague for them to use in their own accounts.
    • This coupon can only be used once.
    • This coupon can only be used towards a purchase of The Value Story Builder service.
    • Valid for 180 days.