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The Brand Trust Builder
$69.99What this tool does
Helps you develop new ideas to build brand trust in areas you know are important to your current and prospective clients.
How you can benefit from it
- Provides a researched list of thirty-three issues people care about that you can use as trust-building opportunities. This means you can focus your time on building a comprehensive list of brand trust messages that are more relevant, at a deeper level, for faster results.
- Helps you think about what really matters to your clients. Then links your trust-building solutions to the emotional benefits you wish to associate with your brand. This means an opportunity to build brand trust, uniqueness, and pricing power in areas that your competitors may not have considered.
- Develop trust-building messages using a structured approach inspired by brand persuasion specialists. This means you have less work to do when using the output for building a brand trust framework in all your communications.
- Helps link each of your trust-building ideas to one or more client segments. This means that you have more confidence in targeting the right people with your brand trust messaging.
- Provides an easy way to develop your trust-building ideas and review them as you put all the bits together. This means you can work around your schedule while being reassured that what you are working on makes sense.
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The Value Story Builder
$69.99What this tool does
Helps you build perceived value into your brand so you don’t have to keep accepting lower prices.
How you can benefit from it
- Provides a researched list of thirty-three issues people care about that you can use as value-based pricing opportunities. This means you can focus your time on building a comprehensive list of value-based pricing messages that are more relevant, at a deeper level, for faster results.
- Helps you think about what really matters to your clients. Then links your value-based pricing solutions to the emotional benefits you wish to associate with your brand. This means an opportunity to build perceived product value, service value, brand value, uniqueness, and pricing power in areas that your competitors may not have considered.
- Develop value-based pricing messages using a structured approach inspired by brand persuasion specialists. This means you have less work to do when using the output for building a value-based pricing framework into all your communications.
- Helps link each of your value-based pricing ideas to one or more client segments. This means that you have more confidence in targeting the right people with your value-based pricing messages. A value-based pricing strategy also means you can grow your market by packaging the right benefits each segment desires at different price points.
- Provides an easy way to develop your value-based messaging ideas and review them as you put all the bits together. This means you can work around your schedule while being reassured that what you are working on makes sense. Two different approaches help you rank each idea. So you can think about the value of each idea. This means you can start communicating your most powerful value-based ideas first.
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The Communications Profiler
$69.99What this tool does
Quickly identify priority communications opportunities for your specific requirements.
How you can benefit from it
Run an online, comprehensive Communications Health Check in an hour
This means you will be asked relevant questions to understand what your communications priorities should be, even if you do not have a communications background. You get to do this anytime and anywhere it is convenient for you.
Identify missed communications opportunities that would have cost you sales.
This means there is less wastage on communications that are not a priority.
Save time by automating the process of identifying priority communications opportunities.
This means you have peace of mind that the process has run through over 1,200 strategies to identify a customized solution for your circumstances.
Avoid the bias that sometimes affects insights of this nature
This means you have less influence to slant the findings in a particular direction. We have run this across many clients in many industries.
After these experiences, our tool was refined to get the relevant information while lessening the bias that can be an issue.
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Your prepaid coupon for The Brand Trust Builder
$69.99Need to purchase one or more credits to use The Brand Trust Builder?
- Save time when going through the purchase process in the future by simply using existing credit on the coupon.
- You may purchase as many credits as you like, and each will be sent to you as a separate coupon.
- Forward this to a friend or colleague for them to use in their own accounts.
- This coupon can only be used once.
- This coupon can only be used towards a purchase of The Brand Trust Builder service.
- Valid for 180 days.
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Your prepaid coupon for The Value Story Builder
$69.99Need to purchase one or more credits to use The Value Story Builder?
- Save time when going through the purchase process in the future by simply using existing credit on the coupon.
- You may purchase as many credits as you like, and each will be sent to you as a separate coupon.
- Forward this to a friend or colleague for them to use in their own accounts.
- This coupon can only be used once.
- This coupon can only be used towards a purchase of The Value Story Builder service.
- Valid for 180 days.
-
Your prepaid coupon for The Communications Profiler
$69.99Need to purchase one or more credits to use The Communications Profiler?
- Save time when going through the purchase process in the future by simply using existing credit on the coupon.
- You may purchase as many credits as you like, and each will be sent to you as a separate coupon.
- Forward this to a friend or colleague for them to use in their own accounts.
- This coupon can only be used once.
- This coupon can only be used towards a purchase of The Communications Profiler service.
- Valid for 180 days.
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The Brand Trust Builder – 30 day access renewal
$39.99Need access to The Brand Trust Builder for an additional 30 days?
- Been working on The Brand Trust Builder but run out of time?
- This access can be used to access The Brand Trust Builder service in your account for an additional 30 days.
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2-hour Online Workshop
$199.00NEED ASSISTANCE WITH ONE OF OUR TOOLS?
Need a faster result? Want independent input? Want an independent person running the workshop for you?
We provide 2-hour, online sessions (e.g. Via Zoom), with a strategist, to go through any of our tools with you.
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The Value Story Builder – 30 day access renewal
$39.99NEED ACCESS TO THE VALUE STORY BUILDER FOR AN ADDITIONAL 30 DAYS?
- Been working on The Value Story Builder but run out of time?
- This access can be used to access The Value Story Builder service in your account for an additional 30 days.
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